In contrast, decentralized firms, where decision-making is more distributed across the managerial hierarchy, tend to allocate automation resources to more stable, business-as-usual tasks. For these firms, it’s better to use automation to support stable, ongoing operations in existing product divisions. This helps shield these operations from the negative effects of biased decision-making by middle managers of other, uncertain divisions, helping to improve the overall financial performance of the firm.
The research shows, first, that automation can change how decisions are made in companies. Centralized firms, typically characterized by top-down decision-making, are more likely to automate tasks within divisions that face uncertainty, such as new product development groups. Doing so reduces a top manager’s reliance on the knowledge of midlevel managers in situations facing uncertainty, streamlines processes, and enhances top-level control. “Automating divisions that involve uncertainty can diminish the need for managers’ localized expertise, empowering executives to break free from their dependencies,” Yildirim says.
“For decentralized firms, automating routine tasks in stable divisions allows managers to focus on adapting to changes and innovating, enhancing the firm’s agility and responsiveness,” Yildirim says. This divergence could have significant implications for the competitive dynamics in various industries.
A second finding from the paper suggests that, as automation resources become more available over time, the gap between the innovative potential of centralized and decentralized firms could widen. Centralized firms may become increasingly resistant to change, while decentralized firms may become more agile or adaptable to new market conditions.
Recent research by Mustafa Dogan, Alexandre Jacquillat, and Wharton’s Pinar Yildirim, published in the Journal of Economics & Management Strategy, also touches on this recent phenomenon. Using theoretical modeling, the study explores how automation affects the structure of decision-making within organizations—specifically, examining the trade-offs between centralization and decentralization. It challenges the conventional wisdom that technology will democratize organizations and empower lower-level managers by decentralizing authority.
The final insight from the study is that the strategic use of automation can also substitute for something else: traditional financial contracts used to manage conflicts within organizations. As automation reduces the need for managerial input, firms may find less need to align managers’ incentives with those of the organization through financial means. Instead, automation can standardize processes and reduce opportunities for bias or misalignment. “It’s a cost-effective way to maintain alignment and reduce internal conflicts,” says Yildirim.
Published Aug. 20, 2024, by Knowledge at Wharton.